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*EVE. WORKSHOP*Snazzy Stories-Getting the word out with publicity, $50,5-7PM
| Date: | Tuesday November 10, 2009 |
| Time: | 5:00 pm - 7:00 pm |
| Type: | Appointment
(Public)
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| Location: | In the Boardroom at Business Victoria, Sussex Place, G7-1001 Douglas Street |
Publicity is media coverage – free advertising with the implicit credibility that comes with someone else telling your story. Free is good but the downside is that you have little control. This course gives you the tools to create and execute a basic campaign to generate and stick-handle publicity for your operation.
Moira Dann has been publicist for CBC Radio, the Vancouver East Cultural Centre, and the Confederation Centre for The Arts in Charlottetown. She was editor of Facts & Arguments in The Globe and Mail, a news writer at ‘A’ British Columbia, a producer at CBC Victoria and an acclaimed writer, filmmaker and communications consultant
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